Tuesday, 18 March 2014

Group Tutorial with Andrea

So today I had my group tutorial with Andrea and a few of my peers. I thought it would be useful to go as I am still unsure with my project. I briefly explained my project idea to the group and realised I needed to do a LOT more reasearch before I could even think of my final outcome. The idea that I spoke of was 'creating a brand, then introducing a product launch and doing an editorial for it'. However, the feedback that I got from Andrea was that the idea of just creating a brand would be a project itself. She then gave me the advice of maybe choosing an estabilished brand and then doing a product launch etc. At first I was in two minds with this idea as I wanted to create a newer brand but having come home and thought about it in detail I realised her advice was a good idea. Now, I just need to do more research and especially into brands that are environmentally aware. I hope to find out how brands promote their environmentally friendly products.

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