Review of FMP

 

Final ad

Below are the final ads:

Editorial - Final 3 images

What worked in this photoshoot was that the idea of sustainable fashion is very clear. I think this was due to the fact that the accessories were covered in newspaper and newspapers are usually associated with recycling therefore I feel it constructs the message well. Using Photoshop I edited it so that it was black an white, adjusted the contrast and adjusted the curves settings. If I were to do it again, I probably would not have done it in black and white. Although I am unsure which picture to use for the ad I will do it on both of them to see which one it work well on.
 

Editorial - Styling

 The styling is one of the most important ways to construct a certain message and I think because newspapers are usually associated with recycling it was ideal to use it as accessories. I really enjoyed making the newspaper neck piece and this was probably the best photoshoot i've done on this course.

Editorial Mindmap + Moodboards

For the editorial, I wanted to use a photo that represents sustainable fashion and I wanted this to be clear through how the model was styled. However, there are other factors that can still represent this by using natural looking makeup, or even non-artificial lighting. I have constructed moodboards that would best illustrate this below:

Poses

Mood/Lighting

Hair/MakeUp

Location

Styling

Final Piece - Perfume & Packaging + Photoshop Screenshots

I didn't think using Photoshop to create the perfume and packaging would be as hard as it was however, I got the hang of it in the end and acctually enjoyed doing so. I feel like I was able to incorporate my patterns well in the perfume and packaging without it looking odd. Moreover, I also like how theres a consistent colour them throughought the package and perfume and colours have been used well together however, I feel I played it too safe and if I were to do it again I probably would have chosen to do the bottle with the intricate bottle shape as it would have looked unique as opposed to the simple bottle shape I chose to do. What I want to do next with these designs is include them into a ad for which I will need a photoshoot for.

3D prototype - Package

Before I use Photoshop to create the perfume and packaging, I want to make a small 3D prototype of the package just so I have a feel of what it would be like. I may just choose one of the final 4 designs I chose and use a template to make the box. I am fairly pleased with how it came out however, I feel like if I were to do it again I would make it with card (professional box material) as opposed to paper as it affects the quality. Moreover, it reassured me to not use a pattern all over the box as it can be seen as too much and instead stick to the pattern as a border. On the other hand, I feel the colour worked if the bottle was similar too